NO. 9: BIRLA SUN LIFE INSURANCE

Happiness insured

Despite work pressures, Birla Sun Life's employees are brimming with enthusiasm


Smile. You are now entering Planet Fun," says a hastily scribbled poster stuck on the main glass door of Birla Sun Life Insurance's sixth floor office in a small bylane in a Mumbai suburb. You wonder what that means. The workplace itself looks no different from any dowdy finance company office. There are the regulation cubicle farms, the computers, the files,... What is different is the nervous energy the young employees exude.

They feel the thrill of working in a high-growth industry. Shrikant Sharma, a senior executive and chartered accountant, has little time to think of anything else. With just a few years experience in insurance, he is now responsible for key filings to the insurance regulator. Ravindra Mukaddam, a senior manager who joined from Life Insurance Corporation, has his calendar bulging with schedules for the insurance-related training programme he designs for recruits. Says Sharma: "The organisation gives you all the work you can do. That makes us eager to come back to work each day."

Smile. You are now entering Planet Fun," says a hastily scribbled poster stuck on the main glass door of Birla Sun Life Insurance's sixth floor office in a small bylane in a Mumbai suburb. You wonder what that means. The workplace itself looks no different from any dowdy finance company office. There are the regulation cubicle farms, the computers, the files,... What is different is the nervous energy the young employees exude.

They feel the thrill of working in a high-growth industry. Shrikant Sharma, a senior executive and chartered accountant, has little time to think of anything else. With just a few years experience in insurance, he is now responsible for key filings to the insurance regulator. Ravindra Mukaddam, a senior manager who joined from Life Insurance Corporation, has his calendar bulging with schedules for the insurance-related training programme he designs for recruits. Says Sharma: "The organisation gives you all the work you can do. That makes us eager to come back to work each day."

Opening Essay
Column: Bob Levering
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No.9: Birla Sun Life Insurance
No.10: Cadbury India
No.11: Aviva Life Insurance
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No.15: Marico Industries
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No.25: Jindal Iron & Steel Company
By Invitation: Rick Guzzo
Interview: Wayne Brockbank
ESOPS
Tech@work
Outplacement
Campus despatch



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